Indian startup Micromax,established just five years back with the a capital of RS 20 lakh has overtaken samsung in the second quater of this year,led by growing demand for its smartphones according to data complied by counterpoint research.

        The data which tracks the volumes of both features phone and smart phones shows that micromax had a  market share of 16.6% in theapril-june 14 period while the korean major ended with 14.4% In the same quaterlast year samsung had a 9.9% according to Counterpoint.

       samsung did not confirm the market research data. samsung's market share across the mobile business-smartphones tablets and feature phones is robust and we can continue to drive leader segments with significant number said    Asim Warsi VPat Samsung India.

         Stiff competition with the entry of brands like Motola ,Nexus and Xiaomi and the growing dominance of Indian brands like micromax, karbon, Lava have impacted samsung's fortunes badly.

               In research Samsung faces intense competition in smartphone category the company has lost focus in feature phones where micro max is growing